Complete Link in Bio guide: build and customize your page
Your Link in Bio is the page you put in the bio of your social accounts. It's where your audience finds all your links, your socials, and also your shop, subscriptions, campaigns and everything else you offer on eSponsor.
This guide walks you through building and customizing it, step by step.
Open the editor
- Go to your creator dashboard.
- In the menu, tap Link in bio. You can also go straight there with this link.
The editor has two parts:
- The preview: shows how your page looks. Every change you make shows up there right away.
- The edit menu: where you choose what to change. On a computer it sits on the side; on a phone it opens from the bottom.
The menu has three sections: Content, Analytics and Appearance. We cover each one below.
Add and organize your links
Your links are organized in groups. For example, you could have a "My socials" group, a "My collaborations" group and a "My videos" group.
Create a link group
- In the menu, tap Add / edit links.
- Tap Add Link group.
- Give the group a name and add at least one link.
- Tap Add.
Add or edit a link
Inside a group, tap Add link and fill in:
- Title: the text your audience will see.
- URL: the address the link goes to.
- Thumbnail (optional): a square image shown next to the link.
- Banner (optional): a wide image (16:9) shown when the group uses the card design.
To change the order of links inside a group, tap Reorder and drag them.
Choose how your links look
Each group has its own Links design:
- List: one link under another, like buttons.
- Card: bigger, more visual links with their banner image.
Feature a link
Featured link adds an animation to a link so it grabs attention. Use it for what matters most, like a launch or this month's promo. Available on paid plans.
Show, hide or delete a group
- To take a group off your page, tap the trash icon next to it. The group isn't deleted: it stays in Your link groups.
- To show it again, find it in Your link groups and tap Activate.
- To delete a group for good, first take it off your page, then tap its trash icon in Your link groups. Deleting it also deletes all of its links.
Show what you sell with blocks
Besides your links, your page shows blocks with everything you offer on eSponsor:
- Shop
- Subscriptions
- Goals (campaigns)
- Wishlist
- Appointments
- Content
- Tip jar
- Challenges (on-demand content)
- Text
When you create, for example, your first product or your first subscription plan, its block is added automatically at the bottom of your page.
When you tap a block, you can:
- Change the Section title. If you leave it empty, the default title is used.
- Turn Show on link-in-bio on or off to show or hide the block without deleting it.
- On text blocks, choose whether the text is Expanded by default.
- Tap the Manage button (for example, Manage shop) to add or edit products, plans or goals from your dashboard.
Arrange your page
Block order shows everything on your page: your link groups and your blocks. Drag them into the order you want. Put the most important things at the top.
Add your social links
Your social links show up as icons under your photo and name.
- In the menu, tap Social links.
- Turn on the ones you want to show and drag them to reorder.
- To take one off, tap Remove from this page.
If you don't have any social links yet, add them on your profile page first, then come back here to show them.
Customize the design
In Customize theme you change how your page looks:
- Presets: ready-made color combinations. Pick one and adjust it to your taste.
- Profile: your name, bio and profile photo.
- Fonts: the typeface for headings and body text.
- Background: use a solid color, a gradient or an image. You can also add a pattern (dots, grid, lines, halftone, paper or stripes) and choose how visible it is.
- Corners: how rounded your buttons and cards are.
- Links: your links' background color, outline, shadow and style.
Protect your page
Security and Filter has two options, available on paid plans:
- Secure link: protects all your links and lowers the risk of social networks blocking your link when you share it. You can also turn it on link by link with Safe link. Learn more in Secure link in bio.
- Age filter: before seeing your page, visitors must confirm they're adults. They'll see a Sensitive Content notice with View content and Leave buttons.
Track your visits
In Analytics you can:
- See your page's visits and clicks with eSponsor analytics. Tap View analytics.
- Connect your own tracking tools: Meta Pixel, TikTok pixel, Google Analytics and Google Tag Manager. Paste each one's ID and tap Update pixels. Available on paid plans.
Choose how it looks when shared
In SEO & social preview you decide what shows up when someone shares your page or finds it on Google:
- Meta title: your page's title.
- Meta description: a short line about you.
- Share image: the image shown on social networks and in chats. The recommended size is 1200 × 630.
If you leave anything empty, eSponsor fills in a text and image for you. You'll see a preview of how it will look right below.
Choose your web address
Above the preview, under Your Bio Link, you'll see the address your visitors use. To change it, tap Change domain and choose between:
- Main domain or Subdomain: eSponsor addresses with your username.
- Custom domain: your own address, for example
bio.yourbrand.com. Available on paid plans.
To connect your own domain:
- Tap Connect custom domain and type your domain.
- eSponsor will show you some DNS records (CNAME type). Add them where you bought your domain.
- Tap Connect domain.
- Wait until the status changes to Connected. eSponsor turns on the secure connection (HTTPS) automatically.
Share your Link in Bio
Once your page is ready, copy your address and paste it into the bio of your Instagram, TikTok, X, YouTube and every other social account. That way your audience finds you in one place.
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